Next is Now

Sample chapter

Customer Persona

My Customer

Next Evolution for Customer Experience

My Customer

Why Gratitude

Chief Executive

Pursuit of Purpose

Loyalty Management

Change-Rejection Personalities

Chief Executive

The Excellence Myth

CRM Magazine

Employee-Led Cultures

Chief Executive

When to Part Ways

HBR Article

The Right Customer

AMA Article

Discover Your Purpose

My Customer

Customer Experience & Change Resilience

My Customer